Record-breaking Howl-O-Ween Festival for Brighton and Hove dogs

The Halloween celebration will include a VIP breakfast for pooches at Hove Park, followed by the Howl-O-Ween Festival on Saturday, October 28.

Organisers Paw Productions said around 2,000 dogs are expected to attend the event, which will see a 'trick or treat' showcase, a costume competition and the Guinness World Record attempt.

The event organisers hope to break the world record for most dogs in bandanas, which means they'll have to beat the current record of 764, achieved by RSPCA ACT, in Canberra, Australia, on May 17 2015.

There will be music, food stalls and face painting at the family-friendly event.

The VIP Dogs' Breakfast will be from 9am to 10am, with registration for the world record attempt from 9am to 10.30am.

Rides and food stalls open at 10am, when the 'Trick or Treat' event begins, with children showing tricks their dogs can do on stage.

At 11am the world record attempt will begin, with a Guinness World Record validator at the event.

The costume competition starts at 1pm, with prizes for: Best costume - puppy; Best dressed bitch; Best dressed male; Best dressed rescue; Best dressed golden oldie; Best kids costume; Best adults costume; and Best dressed family.

The festival is organised in partnership with the Dogs Trust with proceeds of £1 donated with every ticket purchased.

For more information, visit: howloweenbrighton.co.uk