Brighton and Hove beach visitors told to take rubbish home if the bins are full

'Please take pride in our city' urges the leader of the city council after huge build up of rubbish during warm weather this week.

Thursday, 1st April 2021, 11:34 am

Brighton and Hove City Council leader Phélim MacCafferty said: “The easing of lockdown and warm weather has meant thousands of people gathering on the beach and seafront, leading to a huge build-up of extra waste.

"There’s cautious optimism as our focus remains on how we re-open in a safe way. But we all have to play our part to keep our city clean and welcoming. I’m urging everyone to please take pride in our beautiful city, look after our beach and seafront, as well as ourselves, and dispose of rubbish properly or take it home.

“Planning ahead for the return of the warm weather, the council has already put in place a range of measures to deal with extra rubbish. This includes 70 extra-large bins, additional crews emptying the bins and a team collecting side waste."

People are being urged to look for empty bins or take their rubbish home

The council said despite the 70 additional large communal-type bins now on the seafront some people are still leaving their waste beside the existing triple bins while the new ones remain empty. Clear signage is being put on the new bins to ensure people know they can be used, as some people think they may be for trade use only.

But even if these additional bins do become full, the council is calling on people to find a bin that isn’t full or take their rubbish home.

Cllr MacCafferty added: “There are almost 400 bins along the seafront that people can use for their rubbish. If the closest bin is full, we’re asking people to please find one that isn’t full or take your rubbish home.

“Our crews will be out playing their part, but we need you to play your part too. Don’t leave rubbish beside a bin that’s already full. Rubbish bags are easily pulled apart and then cause rubbish and health hazards.”

There are now 400 bins along the seafront

The council is taking additional measures to tackle the build-up of waste on the beach and seafront, including clear signage about the additional bins, signage reminding people to take litter home if the bins are full and signs warning people of £150 on-the-spot fines for littering.

There are additional staff from now until the end of the summer to collect waste, said the council and pavement stenciling and vinyls from Brighton station to the seafront are reminding people to use a bin that’s not full or take their rubbish home.

Cllr MacCafferty added: “We all want to enjoy our beautiful beach and seafront, but waste accumulating around bins while other bins lie empty not only creates an eyesore, it is dangerous to our health and safety.

“Much of this waste also ends up on the beach or in the sea where we know it’s causing terrible damage to the environment."