A craft beer inspired by the crumbling West Pier has been launched by the city’s newest brewer,
Lost Pier Brewing is the latest offering by Hove-based fine wine merchant, Quaff.
Lost Pier beer is now available in cans resplendent in a design created by Brighton artist Mister Phil.
Quaff has been a keen supporter of craft beers and Dan Gale, the driving force behind the beer, is not only a qualified winemaker from Plumpton Agricultural College but also a gifted brewer.
He was given a free hand in creating brews of his own for Quaff and chose to collaborate with local craft beer guru Jordan Mower, owner of Unbarred, one Brighton’s foremost craft brewers.
For much of this year, Quaff has been selling these brews on draught in its two shops, in Portland Road, Hove and Fiveways, in Brighton.
Toby Pierce, the founder of Quaff, said: “Customers were invited to taste the beers and offer feedback as well as cast their votes for a say in the final label name.
“Lost Pier was born out of this process, its name (and font) a respectfully nostalgic nod to the iconic West Pier.
“So far, three beers have been chosen for canning, with others used as guest beers.”
The beer was officially launched on Saturday (July 15) in time for the summer holidays. Quaff was established in 2005 and won international acclaim in 2012 as the UK’s IWSC award-winning Independent Wine Retailer.
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